Strategies for Information Overload!

This program will address the overwhelming amount of information coming into a communications professional "inbox" and address how to best assess what's important/what's not.  This includes all types of social media, media requests, stakeholders, internal communications needs, and the demands and needs of senior management.  And equally important, strategies and effectiveness of what you send in your "outbox", or for those on the agency or consulting side. "How much is too much information for your clients?"  What do clients really need to be aware of, and what information are they getting from you that might be "Information Overload"?  Guest panelists will come from a cross-section of global companies who utilize a variety of strategies to deal with the question.

PANELISTS

Mark H. Goldberg, Esq.
Manager of Internal Communications
Latham & Watkins LLP

Mark Goldberg is the global manager of internal communications for Latham & Watkins, a leading international law firm with 29 offices across the United States, Europe, the Middle East and Asia. In this role, Mark has worked on a wide range of communications strategies and materials, and developed a number of new multimedia approaches to reach the firm's thousands of employees. Mark's work has been honored by the PR News in both the internal communications and external publication categories.

Mark brings a variety of communications experience to his current role, including lessons learned as an educator in Japan and as a corporate litigator in New York. During his years as a practicing attorney, Mark worked on antitrust, accounting liability, corporate insolvency, NYSE arbitration, general business and First Amendment litigation matters, as well as pro bono matters including a racial profiling investigation of the New Jersey State Troopers for the State Senate.

Robert E. Libbey
Senior Director-Global Colleague Communications
Pfizer, Inc.

Bob Libbey is senior director and team leader of Global Colleague Communications for Pfizer Inc, the world's leading biopharmaceutical company. In this role, Libbey is responsible for all aspects of corporate internal communications at Pfizer, including strategy, analytics, and the delivery of news and information to more than 100,000 colleagues around the world. Prior to joining Pfizer in 2005 as an executive speechwriter in the company's former U.S. business, he served in executive and employee communications leadership roles at Abbott Laboratories, Amgen, UNUM Corp. and Verizon-predecessor company NYNEX. After graduating form the University of Pennsylvania , he worked as a daily newspaper reporter for Gannett Newspapers in New York and then as an account executive for a New York City public relations agency. Libbey is a frequent speaker on business communications issues and his writings on communications have been published in a variety of professional journals.

Maria Lilly
Principal
MJ Lilly Associates LLC

Maria Lilly is Principal of MJ Lilly Associates LLC, a strategic communications consultancy specializing in developing branding and integrated marketing programs.  With over 25 years experience, she has managed all communications functions from corporate identity to media relations and web strategies and has counseled senior management on major thought leadership platforms.

Maria offers both a corporate and consulting firm perspective on communications issues.  She spent five years with big PR agencies including three as Executive Vice President and General Manager of Financial Services at Edelman Worldwide and ten years in the corporate sector including five years as a Vice President at The First Boston Corporation.  Among her many clients, Maria has worked with Alpharma Pharmaceuticals; BNP Paribas; Cendant Corporation; Deutsche Asset Management; Experian; Moody's KMV; Plum TV; and the Institute for Cancer Prevention.

Clark Witten
Principal and Founder
CAW Leaning Solutions
 
Clark Witten is the principal and founder of CAW Learning Solutions, where he lends his global expertise in Leadership Development, Executive Coaching, Organizational Change, and Emotional Intelligence Training. He has held executive or consulting postions for such companies as Towers Perrin, TIAA-CREF, and Starwood Hotels & Resorts, among others.  Clark has an in-depth understanding of thought-process issues as they relate to business decisions, responsiveness, and implementation of actions necessary for business direction. He is currently engaged in consulting with a large hotel company in the area of organizational communication related to brand awareness and training effectiveness.
 
Clark has certifications in the Myers-Briggs Type Indicator (MBTI®), Achieve Global, Blessing/White, Cahners TRACOM Social Styles Profile, Development Dimensions Inc. (DDI), DiSC Profile, Franklin Covey's The 7 Habits®, Hogan Leadership Assessment Systems, Interact Conflict Resolution, Organizational Dynamics Inc., and Wilson Learning; Commonwealth of PA Bilingual English/Spanish Certification.

RESERVATIONS ARE REQUIRED. LAST MINUTE WALK-INS WILL NOT BE ALLOWED.

REFUND POLICY: Unless specifically stated on registration materials, the deadline to cancel and receive a refund for your registration is 5 business days before the event. Cancellations must be made by email to nyiabc@adminoffice.biz and must include the name of the attendee. Refunds will be credited back to the original credit card used for payment. Refunds will not be available for registrants who choose not to attend an event.

SECURITY: All attendees must be registered to attend an event. NY/IABC hosts events at various locations and venue security is often strict. If your name is not on the door list and payment has not been received, you WILL NOT be admitted.

ABOUT the IABC: Founded in 1972, the International Association of Business Communicators is a global network of 16,000 business communication professionals in over 70 countries providing the content, credibility, and forum to assist colleagues succeed in their careers and address major affairs and concerns of the industry. IABC members hold positions in several major industries in disciplines including employee, corporate, marketing and human resource communications as well as public, media, and investor relations.

REGISTRATION / CONTACT: For questions, contact Barbara Coen at 212-253-4092 or nyiabc@adminoffice.biz